Email Marketing Specialist

So… email marketing is dead, or something?

Have you heard the news? Email marketing is officially dead. Yeah, I know… you’ve heard it before. I know you’ve been hearing it multiple times every year since like 2010… but this time it’s for REAL. I swear it. I know it never really died after all those other warnings, but this time it’s TOTALLY …

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Why Quizzes Work So Well For Growing Your Email List

So as an email marketer, I’m always looking for ways to grow my list. Obviously, you have lead magnets, ebooks, webinars, etc… All that stuff works great. But for a long time, I’ve been wanting to experiment with a new type of lead generation method that has the potential to make your email list really …

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How to Win ConvertKit’s 30 Day Landing Page Challenge ($5,000 Prize)

I recently decided to make the move from Drip to ConvertKit, for a few reasons. And the timing was almost perfect. A few days after making the switch, I saw that ConvertKit was holding a landing page creation & list building challenge, where the grand prize winner would receive $5,000 along with some other awesome …

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Hey People Who Say “Social Media Is Replacing Email”… Where Is Your God Now?

Last Wednesday, I was driving into Brooklyn for The Copywriter Club In Real Life’s annual event. Before I left, I got a comment on one of my Facebook posts. I tried responding, but for some reason… I wasn’t able to leave a comment on my own post. Which I thought was kind of weird. I …

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How To Make Running Your Business So Easy… Things Get Boring

The entrepreneur is a fickle creature. When observed in its natural habitat, it can be seen playing, procrastinating, shitposting on Facebook… and chasing shiny objects from time to time. It is unique in the animal kingdom, as it is one of God’s only creatures who seeks to continually make it’s own life harder, more stressful …

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Eisenhower forgot to warn us about the Christmas Industrial Complex

On January 17th, 1961 outgoing President Dwight D. Eisenhower gave an epic speech, warning the nation about the rise of the Military Industrial Complex. He viewed it as one of the greatest threats to democracy. But what he didn’t warn us about was the ever-more sinister rise of the Christmas Industrial Complex. A movement – …

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This Black Friday/Cyber Monday email sequence made two of my clients $60,000+ in one week last year. (Steal it and use it as you wish.)

Last year I worked on a few Black Friday/Cyber Monday email sequences for two clients of mine. Both clients reported back that they tripled sales from the previous year… and both made a touch over $60,000 in sales, each. Which was kind of weird. Because they have different list sizes, different markets, and sell different …

This Black Friday/Cyber Monday email sequence made two of my clients $60,000+ in one week last year. (Steal it and use it as you wish.) Read More »

How to structure an email launch sequence

Here’s a question I got from fellow freelance copywriter and loyal email list subscriber, Burak My comments to follow: My question is: How do you outline the launch series (or welcome series for autoresponders)? For example, I’ve a pretty good understanding about writing emails individually: teaser emails, Q&A emails, “will it work for you” emails, …

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