Email Copywriting

Dear Angry Email Subscriber: Who Hurt You?

Something kind of funny happens when you start building an email list. In the beginning, your list is small enough where you’re well within the bounds of Dunbar’s Number. You probably know most, if not all of the subscribers in your list personally. Or you’ve at least probably interacted with them via email or social …

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How To Never Run Out Of Email Marketing Ideas

A few years back, I was working with a client who had a big list. Hundreds of thousands of subscribers. Lots of different funnels. A ton of products. And a dizzying amount of segments and tags. One of my main responsibilities with that company was to write emails that put people into our funnels. And, …

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How I Made $5,000+ In 21 Days Writing Copy For Myself (Before I Had Any Clients, Experience or Samples)

If you know how to write copy that sells, you can create cash out of thin air. You’ve probably heard that saying before. Or some variation thereof. Well, a few years back before I had any real paying clients or samples or experience or any of the other prerequisites I would need to make the …

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The Hottest, Newest, Sexiest Marketing Tactic Everyone Should Try: Actually Giving A Shit

Man, oh man… You are gonna LOVE this. I’ve discovered this new online marketing tactic that is going to BLOW YOUR FREAKING MIND! Are you ready for it? You sure? Ok, here it is… Actually Give A Shit About The People On Your List It’s kind of sad that I have to write this. It …

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How I Won Agora Financial’s Copywriting Contest (Or At Least Why I Think I Did)

A few weeks back I entered a “copywriting contest.” Here were the rules: Sell a flashlight. But not just any flashlight. A super-special “tactical” flashlight. I could write whatever I wanted, but it had to fit on one page. Winner gets a $500 Amazon gift card. And a shit ton of bragging rights… I guess? …

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