Ecommerce Email Marketing

Ultimate Ecommerce Email Marketing Guide (2022 Edition)

The Ultimate Ecommerce Email Marketing Guide (2022 Edition) By Chris Orzechowski • Updated On May 17, 2022 If you’re looking to know everything there is to ecommerce email marketing related, look no further. From best practices to examples, this guide has EVERYTHING you need to start kicking ass with your ecommerce email marketing. The Ultimate …

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So… email marketing is dead, or something?

Have you heard the news? Email marketing is officially dead. Yeah, I know… you’ve heard it before. I know you’ve been hearing it multiple times every year since like 2010… but this time it’s for REAL. I swear it. I know it never really died after all those other warnings, but this time it’s TOTALLY …

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How we got a 22% bump in e-commerce sales with email marketing automation

A while back I had a client who was a little unsure what might happen if they started doing more email marketing into their e-commerce business. The product they were selling didn’t matter. But just for context: Their products sell for 10x the price of similar items on Amazon. Mainly because they sold boutique, high-quality …

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Why Quizzes Work So Well For Growing Your Email List

So as an email marketer, I’m always looking for ways to grow my list. Obviously, you have lead magnets, ebooks, webinars, etc… All that stuff works great. But for a long time, I’ve been wanting to experiment with a new type of lead generation method that has the potential to make your email list really …

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How To Never Run Out Of Email Marketing Ideas

A few years back, I was working with a client who had a big list. Hundreds of thousands of subscribers. Lots of different funnels. A ton of products. And a dizzying amount of segments and tags. One of my main responsibilities with that company was to write emails that put people into our funnels. And, …

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Eisenhower forgot to warn us about the Christmas Industrial Complex

On January 17th, 1961 outgoing President Dwight D. Eisenhower gave an epic speech, warning the nation about the rise of the Military Industrial Complex. He viewed it as one of the greatest threats to democracy. But what he didn’t warn us about was the ever-more sinister rise of the Christmas Industrial Complex. A movement – …

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This Black Friday/Cyber Monday email sequence made two of my clients $60,000+ in one week last year. (Steal it and use it as you wish.)

Last year I worked on a few Black Friday/Cyber Monday email sequences for two clients of mine. Both clients reported back that they tripled sales from the previous year… and both made a touch over $60,000 in sales, each. Which was kind of weird. Because they have different list sizes, different markets, and sell different …

This Black Friday/Cyber Monday email sequence made two of my clients $60,000+ in one week last year. (Steal it and use it as you wish.) Read More »

How To Create A Multi-Million Dollar Sales Message

One thing I’ve sort of become known for in the copywriting world is helping business owners create huge product launch campaigns… and then turning these “launches” into evergreen campaigns that bring in revenue on a daily basis in perpetuity. A lot of these campaigns have generated well north of seven-figures on the launch alone… and …

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